How much do Market Research Analysts and Marketing Specialists make in Lake Havasu City-Kingman, AZ?

Percentile spread

For Market Research Analysts and Marketing Specialists, the published 10th percentile is $33,770 and the 90th percentile is $99,490. The difference is $65,720, which is 127.5% of the median. Ten percent of measured wages fall below the 10th percentile and ten percent fall above the 90th. How to read a percentile.

The middle half of the distribution, from the 25th percentile at $41,590 to the 75th at $73,660, covers $32,070.

The mean annual wage is $59,870, which sits above the median of $51,560. Median and mean measure different points in the same distribution.

National and state comparison

The Lake Havasu City-Kingman, AZ median is 34.5% lower than the national median of $78,760 for Market Research Analysts and Marketing Specialists. In 2024 national prices the local median is $54,794, which is 30.4% lower than that same national median. The national figure is already in national prices because the United States parity is 100.

It is 28.3% lower than the Arizona median of $71,940.

Price-adjusted pay

The 2024 all-items regional price parity for Lake Havasu City-Kingman, AZ is 94.098, with the United States at 100. The Bureau of Economic Analysis released those parities on February 19, 2026. Dividing the May 2025 median of $51,560 by that parity and multiplying by 100 puts Market Research Analysts and Marketing Specialists at $54,794 in national prices. The wage year and the price year are different. Compare this wage after prices.

Nearby metros

6 other metropolitan areas within 200 miles publish a annual median for Market Research Analysts and Marketing Specialists. Lake Havasu City-Kingman, AZ ranks 7th of 7 on that median, counting itself. Distance is the great-circle mileage between Census Bureau internal points (U.S. Census Bureau, 2024 Gazetteer Files, Core Based Statistical Areas, internal points (INTPTLAT, INTPTLONG).).

• Las Vegas-Henderson-North Las Vegas, NV is 79 miles away, with a median of $74,670 and employment of 4,600. That median is 44.8% higher than the median here. In 2024 national prices it is $74,510, against $54,794 here.
• Prescott Valley-Prescott, AZ is 100 miles away, with a median of $61,010 and employment of 250. That median is 18.3% higher than the median here. In 2024 national prices it is $62,094, against $54,794 here.
• St. George, UT is 108 miles away, with a median of $58,310 and employment of 450. That median is 13.1% higher than the median here. In 2024 national prices it is $59,915, against $54,794 here.

Employment share

Market Research Analysts and Marketing Specialists accounts for 0.28% of wage-and-salary employment in Lake Havasu City-Kingman, AZ (160 of 56,490). Nationally the occupation is 0.58% of employment (899,580 of 155,495,730). The local share is 0.49 times the national share. That ratio is the location quotient computed from these May 2025 employment counts. It is not copied from the location-quotient column in the BLS bulk file.