SOC 41-3091 · Sales and Related Occupations · May 2025

How much do Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel make in San Francisco-Oakland-Fremont, CA?

In the May 2025 Occupational Employment and Wage Statistics estimates, released May 15, 2026, the median annual wage for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in San Francisco-Oakland-Fremont, CA is $96,960. The 10th percentile is $50,830 and the 90th percentile is $191,380. Employment is 29,980.

Median annual wage

$96,960

10th percentile
$50,830
25th percentile
$66,180
Median
$96,960
75th percentile
$139,260
90th percentile
$191,380
Mean
$110,360

Annual wage from the May 2025 OEWS estimates.

A welder working in a workshop
A welder at a workshop bench. Photograph by ABDULIUMAR. Wikimedia Commons · CC BY-SA 4.0

Percentile spread

For Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel, the published 10th percentile is $50,830 and the 90th percentile is $191,380. The difference is $140,550, which is 145.0% of the median. Ten percent of measured wages fall below the 10th percentile and ten percent fall above the 90th. How to read a percentile.

The middle half of the distribution, from the 25th percentile at $66,180 to the 75th at $139,260, covers $73,080.

The mean annual wage is $110,360, which sits above the median of $96,960. Median and mean measure different points in the same distribution.

National and state comparison

The San Francisco-Oakland-Fremont, CA median is 38.5% higher than the national median of $69,990 for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel. In 2024 national prices the local median is $83,866, which is 19.8% higher than that same national median. The national figure is already in national prices because the United States parity is 100.

It is 19.9% higher than the California median of $80,850.

Price-adjusted pay

The 2024 all-items regional price parity for San Francisco-Oakland-Fremont, CA is 115.613, with the United States at 100. The Bureau of Economic Analysis released those parities on February 19, 2026. Dividing the May 2025 median of $96,960 by that parity and multiplying by 100 puts Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel at $83,866 in national prices. The wage year and the price year are different. Compare this wage after prices.

Nearby metros

16 other metropolitan areas within 200 miles publish a annual median for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel. San Francisco-Oakland-Fremont, CA ranks 2nd of 17 on that median, counting itself. Distance is the great-circle mileage between Census Bureau internal points (U.S. Census Bureau, 2024 Gazetteer Files, Core Based Statistical Areas, internal points (INTPTLAT, INTPTLONG).).

  • Vallejo, CA is 39 miles away, with a median of $61,900 and employment of 780. That median is 36.2% lower than the median here. In 2024 national prices it is $57,062, against $83,866 here.
  • Napa, CA is 51 miles away, with a median of $73,470 and employment of 370. That median is 24.2% lower than the median here. In 2024 national prices it is $65,275, against $83,866 here.
  • Santa Cruz-Watsonville, CA is 55 miles away, with a median of $65,600 and employment of 550. That median is 32.3% lower than the median here. In 2024 national prices it is $59,693, against $83,866 here.

Employment share

Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel accounts for 1.3% of wage-and-salary employment in San Francisco-Oakland-Fremont, CA (29,980 of 2,373,920). Nationally the occupation is 0.81% of employment (1,256,010 of 155,495,730). The local share is 1.56 times the national share. That ratio is the location quotient computed from these May 2025 employment counts. It is not copied from the location-quotient column in the BLS bulk file.

Highest-paying jobs in San Francisco-Oakland-Fremont, CA · Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel by metro · How to read these percentiles · Median and mean · When a wage is not published · How the figures are made · Compare this wage after prices

Questions this page answers

How much do Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel make in San Francisco-Oakland-Fremont, CA?

In the May 2025 OEWS estimates, released May 15, 2026, the median annual wage for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in San Francisco-Oakland-Fremont, CA is $96,960. The 10th percentile is $50,830 and the 90th percentile is $191,380. Employment is 29,980.

How does that compare with the national median for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel?

The local median is 38.5% higher than the national median of $69,990.

What is Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel pay in San Francisco-Oakland-Fremont, CA after local prices?

The 2024 all-items regional price parity for San Francisco-Oakland-Fremont, CA is 115.613, with the United States at 100. In those national prices, the May 2025 median of $96,960 is $83,866. The wage is May 2025 and the parity is 2024.

How does San Francisco-Oakland-Fremont, CA compare with nearby metros for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel?

Vallejo, CA is the closest metropolitan area within 200 miles with a published annual median, 39 miles away, at $61,900. San Francisco-Oakland-Fremont, CA ranks 2nd of 17 metros within 200 miles on that median. Distances use Census Bureau internal points.