SOC 41-3091 · Sales and Related Occupations · May 2025
How much do Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel make in Columbia, MO?
In the May 2025 Occupational Employment and Wage Statistics estimates, released May 15, 2026, the median annual wage for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in Columbia, MO is $46,140. The 10th percentile is $30,760 and the 90th percentile is $100,060. Employment is 400.
Median annual wage
$46,140
- 10th percentile
- $30,760
- 25th percentile
- $33,120
- Median
- $46,140
- 75th percentile
- $75,170
- 90th percentile
- $100,060
- Mean
- $57,670
Annual wage from the May 2025 OEWS estimates.

Percentile spread
For Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel, the published 10th percentile is $30,760 and the 90th percentile is $100,060. The difference is $69,300, which is 150.2% of the median. Ten percent of measured wages fall below the 10th percentile and ten percent fall above the 90th. How to read a percentile.
The middle half of the distribution, from the 25th percentile at $33,120 to the 75th at $75,170, covers $42,050.
The mean annual wage is $57,670, which sits above the median of $46,140. Median and mean measure different points in the same distribution.
National and state comparison
The Columbia, MO median is 34.1% lower than the national median of $69,990 for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel. In 2024 national prices the local median is $51,589, which is 26.3% lower than that same national median. The national figure is already in national prices because the United States parity is 100.
It is 23.7% lower than the Missouri median of $60,440.
Price-adjusted pay
The 2024 all-items regional price parity for Columbia, MO is 89.438, with the United States at 100. The Bureau of Economic Analysis released those parities on February 19, 2026. Dividing the May 2025 median of $46,140 by that parity and multiplying by 100 puts Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel at $51,589 in national prices. The wage year and the price year are different. Compare this wage after prices.
Nearby metros
12 other metropolitan areas within 200 miles publish a annual median for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel. Columbia, MO ranks 12th of 13 on that median, counting itself. Distance is the great-circle mileage between Census Bureau internal points (U.S. Census Bureau, 2024 Gazetteer Files, Core Based Statistical Areas, internal points (INTPTLAT, INTPTLONG).).
- Jefferson City, MO is 36 miles away, with a median of $61,860 and employment of 220. That median is 34.1% higher than the median here. In 2024 national prices it is $70,315, against $51,589 here.
- Kansas City, MO-KS is 100 miles away, with a median of $64,950 and employment of 9,250. That median is 40.8% higher than the median here. In 2024 national prices it is $70,184, against $51,589 here.
- Springfield, MO is 117 miles away, with a median of $52,610 and employment of 1,070. That median is 14% higher than the median here. In 2024 national prices it is $59,389, against $51,589 here.
Employment share
Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel accounts for 0.37% of wage-and-salary employment in Columbia, MO (400 of 107,680). Nationally the occupation is 0.81% of employment (1,256,010 of 155,495,730). The local share is 0.46 times the national share. That ratio is the location quotient computed from these May 2025 employment counts. It is not copied from the location-quotient column in the BLS bulk file.
Highest-paying jobs in Columbia, MO · Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel by metro · How to read these percentiles · Median and mean · When a wage is not published · How the figures are made · Compare this wage after prices
Questions this page answers
How much do Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel make in Columbia, MO?
In the May 2025 OEWS estimates, released May 15, 2026, the median annual wage for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in Columbia, MO is $46,140. The 10th percentile is $30,760 and the 90th percentile is $100,060. Employment is 400.
How does that compare with the national median for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel?
The local median is 34.1% lower than the national median of $69,990.
What is Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel pay in Columbia, MO after local prices?
The 2024 all-items regional price parity for Columbia, MO is 89.438, with the United States at 100. In those national prices, the May 2025 median of $46,140 is $51,589. The wage is May 2025 and the parity is 2024.
How does Columbia, MO compare with nearby metros for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel?
Jefferson City, MO is the closest metropolitan area within 200 miles with a published annual median, 36 miles away, at $61,860. Columbia, MO ranks 12th of 13 metros within 200 miles on that median. Distances use Census Bureau internal points.