SOC 13-1161 · Business and Financial Operations Occupations · May 2025

How much do Market Research Analysts and Marketing Specialists make in Phoenix-Mesa-Chandler, AZ?

In the May 2025 Occupational Employment and Wage Statistics estimates, released May 15, 2026, the median annual wage for Market Research Analysts and Marketing Specialists in Phoenix-Mesa-Chandler, AZ is $74,590. The 10th percentile is $43,120 and the 90th percentile is $140,740. Employment is 12,220.

Median annual wage

$74,590

10th percentile
$43,120
25th percentile
$53,380
Median
$74,590
75th percentile
$100,600
90th percentile
$140,740
Mean
$83,390

Annual wage from the May 2025 OEWS estimates.

A welder at work with a torch
A welder at a bench, 2014. Photograph by Chetan Menaria. Wikimedia Commons · CC0

Percentile spread

For Market Research Analysts and Marketing Specialists, the published 10th percentile is $43,120 and the 90th percentile is $140,740. The difference is $97,620, which is 130.9% of the median. Ten percent of measured wages fall below the 10th percentile and ten percent fall above the 90th. How to read a percentile.

The middle half of the distribution, from the 25th percentile at $53,380 to the 75th at $100,600, covers $47,220.

The mean annual wage is $83,390, which sits above the median of $74,590. Median and mean measure different points in the same distribution.

National and state comparison

The Phoenix-Mesa-Chandler, AZ median is 5.3% lower than the national median of $78,760 for Market Research Analysts and Marketing Specialists. In 2024 national prices the local median is $72,196, which is 8.3% lower than that same national median. The national figure is already in national prices because the United States parity is 100.

It is 3.7% higher than the Arizona median of $71,940.

Price-adjusted pay

The 2024 all-items regional price parity for Phoenix-Mesa-Chandler, AZ is 103.316, with the United States at 100. The Bureau of Economic Analysis released those parities on February 19, 2026. Dividing the May 2025 median of $74,590 by that parity and multiplying by 100 puts Market Research Analysts and Marketing Specialists at $72,196 in national prices. The wage year and the price year are different. Compare this wage after prices.

Nearby metros

7 other metropolitan areas within 200 miles publish a annual median for Market Research Analysts and Marketing Specialists. Phoenix-Mesa-Chandler, AZ ranks 1st of 8 on that median, counting itself. Distance is the great-circle mileage between Census Bureau internal points (U.S. Census Bureau, 2024 Gazetteer Files, Core Based Statistical Areas, internal points (INTPTLAT, INTPTLONG).).

  • Tucson, AZ is 75 miles away, with a median of $59,540 and employment of 1,550. That median is 20.2% lower than the median here. In 2024 national prices it is $61,447, against $72,196 here.
  • Prescott Valley-Prescott, AZ is 104 miles away, with a median of $61,010 and employment of 250. That median is 18.2% lower than the median here. In 2024 national prices it is $62,094, against $72,196 here.
  • Yuma, AZ is 111 miles away, with a median of $57,950 and employment of 190. That median is 22.3% lower than the median here. In 2024 national prices it is $62,509, against $72,196 here.

Employment share

Market Research Analysts and Marketing Specialists accounts for 0.51% of wage-and-salary employment in Phoenix-Mesa-Chandler, AZ (12,220 of 2,375,760). Nationally the occupation is 0.58% of employment (899,580 of 155,495,730). The local share is 0.89 times the national share. That ratio is the location quotient computed from these May 2025 employment counts. It is not copied from the location-quotient column in the BLS bulk file.

Highest-paying jobs in Phoenix-Mesa-Chandler, AZ · Market Research Analysts and Marketing Specialists by metro · How to read these percentiles · Median and mean · When a wage is not published · How the figures are made · Compare this wage after prices

Questions this page answers

How much do Market Research Analysts and Marketing Specialists make in Phoenix-Mesa-Chandler, AZ?

In the May 2025 OEWS estimates, released May 15, 2026, the median annual wage for Market Research Analysts and Marketing Specialists in Phoenix-Mesa-Chandler, AZ is $74,590. The 10th percentile is $43,120 and the 90th percentile is $140,740. Employment is 12,220.

How does that compare with the national median for Market Research Analysts and Marketing Specialists?

The local median is 5.3% lower than the national median of $78,760.

What is Market Research Analysts and Marketing Specialists pay in Phoenix-Mesa-Chandler, AZ after local prices?

The 2024 all-items regional price parity for Phoenix-Mesa-Chandler, AZ is 103.316, with the United States at 100. In those national prices, the May 2025 median of $74,590 is $72,196. The wage is May 2025 and the parity is 2024.

How does Phoenix-Mesa-Chandler, AZ compare with nearby metros for Market Research Analysts and Marketing Specialists?

Tucson, AZ is the closest metropolitan area within 200 miles with a published annual median, 75 miles away, at $59,540. Phoenix-Mesa-Chandler, AZ ranks 1st of 8 metros within 200 miles on that median. Distances use Census Bureau internal points.