SOC 13-1161 · Business and Financial Operations Occupations · May 2025

How much do Market Research Analysts and Marketing Specialists make in Oxnard-Thousand Oaks-Ventura, CA?

In the May 2025 Occupational Employment and Wage Statistics estimates, released May 15, 2026, the median annual wage for Market Research Analysts and Marketing Specialists in Oxnard-Thousand Oaks-Ventura, CA is $80,100. The 10th percentile is $45,560 and the 90th percentile is $150,190. Employment is 1,570.

Median annual wage

$80,100

10th percentile
$45,560
25th percentile
$62,410
Median
$80,100
75th percentile
$109,730
90th percentile
$150,190
Mean
$92,100

Annual wage from the May 2025 OEWS estimates.

A U.S. Air Force firefighter standing beside a fire truck
Senior Airman Stephen Czech, a firefighter at Spangdahlem Air Base, in 2021. Photograph by Staff Sgt. Susan Roberts, U.S. Air Force. Wikimedia Commons · Public domain

Percentile spread

For Market Research Analysts and Marketing Specialists, the published 10th percentile is $45,560 and the 90th percentile is $150,190. The difference is $104,630, which is 130.6% of the median. Ten percent of measured wages fall below the 10th percentile and ten percent fall above the 90th. How to read a percentile.

The middle half of the distribution, from the 25th percentile at $62,410 to the 75th at $109,730, covers $47,320.

The mean annual wage is $92,100, which sits above the median of $80,100. Median and mean measure different points in the same distribution.

National and state comparison

The Oxnard-Thousand Oaks-Ventura, CA median is 1.7% higher than the national median of $78,760 for Market Research Analysts and Marketing Specialists. In 2024 national prices the local median is $72,466, which is 8% lower than that same national median. The national figure is already in national prices because the United States parity is 100.

It is 15.4% lower than the California median of $94,700.

Price-adjusted pay

The 2024 all-items regional price parity for Oxnard-Thousand Oaks-Ventura, CA is 110.534, with the United States at 100. The Bureau of Economic Analysis released those parities on February 19, 2026. Dividing the May 2025 median of $80,100 by that parity and multiplying by 100 puts Market Research Analysts and Marketing Specialists at $72,466 in national prices. The wage year and the price year are different. Compare this wage after prices.

Nearby metros

10 other metropolitan areas within 200 miles publish a annual median for Market Research Analysts and Marketing Specialists. Oxnard-Thousand Oaks-Ventura, CA ranks 2nd of 11 on that median, counting itself. Distance is the great-circle mileage between Census Bureau internal points (U.S. Census Bureau, 2024 Gazetteer Files, Core Based Statistical Areas, internal points (INTPTLAT, INTPTLONG).).

  • Santa Maria-Santa Barbara, CA is 53 miles away, with a median of $79,710 and employment of 960. That median is 0.5% lower than the median here. In 2024 national prices it is $73,264, against $72,466 here.
  • Los Angeles-Long Beach-Anaheim, CA is 57 miles away, with a median of $82,990 and employment of 39,390. That median is 3.6% higher than the median here. In 2024 national prices it is $73,076, against $72,466 here.
  • Bakersfield-Delano, CA is 72 miles away, with a median of $69,910 and employment of 740. That median is 12.7% lower than the median here. In 2024 national prices it is $69,296, against $72,466 here.

Employment share

Market Research Analysts and Marketing Specialists accounts for 0.48% of wage-and-salary employment in Oxnard-Thousand Oaks-Ventura, CA (1,570 of 323,890). Nationally the occupation is 0.58% of employment (899,580 of 155,495,730). The local share is 0.84 times the national share. That ratio is the location quotient computed from these May 2025 employment counts. It is not copied from the location-quotient column in the BLS bulk file.

Highest-paying jobs in Oxnard-Thousand Oaks-Ventura, CA · Market Research Analysts and Marketing Specialists by metro · How to read these percentiles · Median and mean · When a wage is not published · How the figures are made · Compare this wage after prices

Questions this page answers

How much do Market Research Analysts and Marketing Specialists make in Oxnard-Thousand Oaks-Ventura, CA?

In the May 2025 OEWS estimates, released May 15, 2026, the median annual wage for Market Research Analysts and Marketing Specialists in Oxnard-Thousand Oaks-Ventura, CA is $80,100. The 10th percentile is $45,560 and the 90th percentile is $150,190. Employment is 1,570.

How does that compare with the national median for Market Research Analysts and Marketing Specialists?

The local median is 1.7% higher than the national median of $78,760.

What is Market Research Analysts and Marketing Specialists pay in Oxnard-Thousand Oaks-Ventura, CA after local prices?

The 2024 all-items regional price parity for Oxnard-Thousand Oaks-Ventura, CA is 110.534, with the United States at 100. In those national prices, the May 2025 median of $80,100 is $72,466. The wage is May 2025 and the parity is 2024.

How does Oxnard-Thousand Oaks-Ventura, CA compare with nearby metros for Market Research Analysts and Marketing Specialists?

Santa Maria-Santa Barbara, CA is the closest metropolitan area within 200 miles with a published annual median, 53 miles away, at $79,710. Oxnard-Thousand Oaks-Ventura, CA ranks 2nd of 11 metros within 200 miles on that median. Distances use Census Bureau internal points.