How much do Marketing Managers make in San Diego-Chula Vista-Carlsbad, CA?

Percentile spread

For Marketing Managers, the published 10th percentile is $99,510 and the 90th percentile is $305,740. The difference is $206,230, which is 118.0% of the median. Ten percent of measured wages fall below the 10th percentile and ten percent fall above the 90th. How to read a percentile.

The middle half of the distribution, from the 25th percentile at $132,130 to the 75th at $228,110, covers $95,980.

The mean annual wage is $192,390, which sits above the median of $174,840. Median and mean measure different points in the same distribution.

National and state comparison

The San Diego-Chula Vista-Carlsbad, CA median is 4.8% higher than the national median of $166,790 for Marketing Managers. In 2024 national prices the local median is $156,265, which is 6.3% lower than that same national median. The national figure is already in national prices because the United States parity is 100.

It is 9.7% lower than the California median of $193,620.

Price-adjusted pay

The 2024 all-items regional price parity for San Diego-Chula Vista-Carlsbad, CA is 111.887, with the United States at 100. The Bureau of Economic Analysis released those parities on February 19, 2026. Dividing the May 2025 median of $174,840 by that parity and multiplying by 100 puts Marketing Managers at $156,265 in national prices. The wage year and the price year are different. Compare this wage after prices.

Nearby metros

5 other metropolitan areas within 200 miles publish a annual median for Marketing Managers. San Diego-Chula Vista-Carlsbad, CA ranks 1st of 6 on that median, counting itself. Distance is the great-circle mileage between Census Bureau internal points (U.S. Census Bureau, 2024 Gazetteer Files, Core Based Statistical Areas, internal points (INTPTLAT, INTPTLONG).).

• Los Angeles-Long Beach-Anaheim, CA is 110 miles away, with a median of $171,900 and employment of 18,550. That median is 1.7% lower than the median here. In 2024 national prices it is $151,366, against $156,265 here.
• Riverside-San Bernardino-Ontario, CA is 111 miles away, with a median of $157,670 and employment of 1,840. That median is 9.8% lower than the median here. In 2024 national prices it is $148,128, against $156,265 here.
• Oxnard-Thousand Oaks-Ventura, CA is 164 miles away, with a median of $169,540 and employment of 620. That median is 3% lower than the median here. In 2024 national prices it is $153,383, against $156,265 here.

Employment share

Marketing Managers accounts for 0.25% of wage-and-salary employment in San Diego-Chula Vista-Carlsbad, CA (3,790 of 1,538,060). Nationally the occupation is 0.25% of employment (395,240 of 155,495,730). The local share is 0.97 times the national share. That ratio is the location quotient computed from these May 2025 employment counts. It is not copied from the location-quotient column in the BLS bulk file.